There are many
creative ideas that can be used to improve a classifieds site. There
are some standard ways that money can be made from classified sites
and by making small changes to the site even more money can be made.
These methods will
be explained in this article along with the benefits that these
methods will bring to both the owners and users of the site.
1. Featured Ads
This is one of the
simplest ways to make money from a classifieds website. The amount of
people that use classifieds sites to post ads means that some users
may be willing to pay a fee to ensure that their ad stands out from
all the others on the site.
Having featured
ads on the site can draw attention to these ads and so they should be
included in all classified websites. If this feature is to be
attractive to advertisers then the site will need to get enough
visitors to ensure that advertisers reach their target number of
views. If the classifieds site is new then a good SEO campaign can
help to attract the traffic to the site that is needed for this
feature to work.
2. Special Placing
of Ads
Another way of
making ads stand out is to offer special placing for a fee. This
means the ads are moved to the top of the page which places them
above the ads of other users, and more importantly above their
competitors. Again this feature will only work if the site has enough
traffic and a SEO campaign can be used to help drive more traffic to
the site.
3. Advertising
Banners
Advertising
banners can bring income to the website as well as improving SEO as
the advertisers are likely to write good content about their products
and services. Using classifieds sites will also benefit advertisers
as it allows them to target a specific group of buyers, or buyers in
a particular location. The appearance of new ads means the site will
continually look fresh and updated. Adserum is a project that can
help a classifieds site include ads on their page.
4. Pay To Post
As there are a
large number of free classifieds sites online then people are not
likely to want to pay to post their ads on a site unless there are
specific benefits for them. Examples of these benefits could include:
- The site targets
a specific niche that is not available elsewhere.
- The site is
already attracting a large amount of traffic.
- Users will
benefit from advertising in a specific category that the site has.
- Any other
creative reason that the owner of the site can come up with.
The idea of using
a specific category where users are charged to post ads has been
discussed previously.
5. Affiliate Links
If the classifieds
site is specific to a certain sector then one page on your site can
be dedicated to a certain seller that the site has reached an
agreement with in order to promote them. Some of the ways that money
can be made from this type of agreement include receiving a
commission through offering coupons for their products, charging a
monthly fee for promoting their link or setting up a pay per traffic
conversion deal.
6. Premium
Membership
Some features can
be offered to users for a fee. There are no limits to the offers that
can be included in this membership except development time. Some
popular offers include:
- Offer a number
of featured ads or allow them to be moved to the top of the page.
- Offer credits if
ads are posted in pay-to-post categories.
- Allow users to
post on other websites owned by the site.
- Subscriptions
can be offered on a monthly or yearly basis.
- Offer discounts
on other features offered by the site.
So, With these tips you can make money from classifieds site. Looking to create classifieds portal to make money, its easy with AJ Classifieds V4 . With this classified software you can set classifieds portal for real estate, auto, jobs, services etc.